Hi, I'm
Pinkle
Hi, I'm
Pinkle
Hi, I'm
Pinkle
Currently understanding humans in relation to systems.
Currently understanding humans in relation to systems.
4+ Years, 6 Shipped Products
Lovable
AI
User Interviews
HTML/ CSS
Claude Code
Figma
Salesforce
Miro
Focus Groups
Gamma AI
Claude Design
Google Stitch
Designed an AI-driven math tool adopted by 90% of teachers on day one; led end-to-end UI/UX and usability testing.
Redesigned the digital experience on salesforce commerce cloud
A platform to validate designs before vibe-coding
Health-tracking app for families aimed at reducing medical debt by 41%
Impact Created
30%
Faster shipping, by clear design documentation for dev team
50%
Faster checkout achieved by redesigning navigation flows and reducing friction points.
70%
Faster MVPs shipped by delivering in 1-week sprints.
Testimonials
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative web-app redesign, her UX research provided valuable insights while building wireframes.
Jake
VP of Engineering, AdviNOW Medical, 2024
"She designed, an impactful project, delivering clear prototypes, detailed flows, and well-documented tickets, for our payment flow in our B2B web app for patients.
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative web-app redesign, her UX research provided valuable insights while building wireframes.
Impact Created
30%
Improved SaaS platform usability through human-centered design and
rigorous research.
50%
Faster checkout achieved by redesigning navigation flows and reducing friction points.
70%
Faster MVPs shipped using AI as a design partner — delivering in 1-week sprints.
Testimonials
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative web-app redesign, her UX research provided valuable insights while building wireframes.
Jake
VP of Engineering, AdviNOW Medical, 2024
"She designed, an impactful project, delivering clear prototypes, detailed flows, and well-documented tickets, for our payment flow in our B2B web app for patients.
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative web-app redesign, her UX research provided valuable insights while building wireframes.
Matt Perez
Retial Divison Manager at Centinela Feed And Pet Supplies, 2026
"She pitched a full website redesign to general managers across 21 stores — articulating the supply chain impact so clearly that stakeholders left the meeting aligned and prepared."
Grief. AI. Memory
When Dead Come Back Alive
An AI systems built from a dead person’s emails, voice recordings, and social media posts that let the living relatives, continue conversations. Not sure if this is ethical or not, but we seem to be entering interesting times"
Read Article
What drives me?
Learning Through Design & Culture
Thanks to Northeastern’s global reach with 3,800+ partner organizations. I was able to engage with international startups and employers, turning my creative skills into tangible, cross-cultural change.
Curiosity and Growing
This certification sparked my journey into understanding how design can solve real problems for real people, turning curiosity into expertise
Community & Mentoring
Mentored junior designers at APMC Club, guiding them through the fundamentals of UX and design thinking.
Testimonials
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative website redesign to craft intuitive interfaces. Her UX research provided valuable insights while building wireframes. Highly recommended."
Jake
VP of Engineering, AdviNOW Medical, 2024
"Pinkle Soni designed impactful UI/UX for key projects, delivering clear prototypes, detailed flows, and well-documented tickets. Her creativity, problem-solving, and dedication left a lasting impression."
Matt Perez
Retial Divison Manager at Centinela Feed And Pet Supplies, 2026
"She pitched a full website redesign to general managers across 21 stores — articulating the supply chain impact so clearly that stakeholders left the meeting aligned and prepared."
More Case Studies
