Hi, I'm Pinkle
Hi, I'm Pinkle
I design consumer apps & SaaS platforms that feel as good as they perform — from zero-to-one concepts to scaled design systems used by thousands.
I design consumer apps &
SaaS platforms
Redesigning Centinela Feed & Pet Supplies' digital experience on Salesforce Commerce Cloud
Designed an AI-driven math tool adopted by 90% of teachers on day one; led end-to-end UI/UX and usability testing.
Instant usability testing, reducing testing time by 80% and save clients $15K using generated AI personas.
Made Payment Allocation Easier and More Transparent for Patients While Following HIPAA Guidelines
Health-tracking app for families aimed at reducing medical debt by 41%
Designed an AI-driven math tool adopted by 90% of teachers on day one; led end-to-end UI/UX and usability testing.
Health-tracking app for families aimed at reducing medical debt by 41%
Made Payment Allocation Easier and More Transparent for Patients While Following HIPAA Guidelines
Instant usability testing, reducing testing time by 80% and save clients $15K using generated AI personas.
Impact Created
Improved SaaS platform usability by 30% and boosted educator adoption by 20% through human- centered design
Redesigned checkout and navigation to achieve 50% faster checkout and 35% faster navigation, while increasing retention by 18%
Shipped MVPs 70% faster using AI as my design partner and delivering 1-week sprints and 4-star satisfaction with limited resources
Testimonials
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative website redesign to craft intuitive interfaces. Her UX research provided valuable insights while building wireframes. Highly recommended."
Jake
VP of Engineering, AdviNOW Medical, 2024
"Pinkle Soni designed impactful UI/UX for key projects, delivering clear prototypes, detailed flows, and well-documented tickets. Her creativity, problem-solving, and dedication left a lasting impression."
Mrunal
Project Manager at VN Exports, 2021
"Her curiosity to navigate new UX/UI trends and implement them to create visually stunning yet user-friendly interfaces really stood out to me. Best wishes to her!"
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative website redesign to craft intuitive interfaces. Her UX research provided valuable insights while building wireframes. Highly recommended."
Redesigning Centinela Feed & Pet Supplies' digital experience on Salesforce Commerce Cloud
Designed an AI-driven math tool adopted by 90% of teachers on day one; led end-to-end UI/UX and usability testing.
Instant usability testing, reducing testing time by 80% and save clients $15K using generated AI personas.
Made Payment Allocation Easier and More Transparent for Patients While Following HIPAA Guidelines
Health-tracking app for families aimed at reducing medical debt by 41%
Designed an AI-driven math tool adopted by 90% of teachers on day one; led end-to-end UI/UX and usability testing.
Health-tracking app for families aimed at reducing medical debt by 41%
Made Payment Allocation Easier and More Transparent for Patients While Following HIPAA Guidelines
Instant usability testing, reducing testing time by 80% and save clients $15K using generated AI personas.
Impact Created
Improved SaaS platform usability by 30% and boosted educator adoption by 20% through human- centered design
Redesigned checkout and navigation to achieve 50% faster checkout and 35% faster navigation, while increasing retention by 18%
Shipped MVPs 70% faster using AI as my design partner and delivering 1-week sprints and 4-star satisfaction with limited resources
Testimonials
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative website redesign to craft intuitive interfaces. Her UX research provided valuable insights while building wireframes. Highly recommended."
Jake
VP of Engineering, AdviNOW Medical, 2024
"Pinkle Soni designed impactful UI/UX for key projects, delivering clear prototypes, detailed flows, and well-documented tickets. Her creativity, problem-solving, and dedication left a lasting impression."
Mrunal
Project Manager at VN Exports, 2021
"Her curiosity to navigate new UX/UI trends and implement them to create visually stunning yet user-friendly interfaces really stood out to me. Best wishes to her!"
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative website redesign to craft intuitive interfaces. Her UX research provided valuable insights while building wireframes. Highly recommended."
My Work
Instant usability testing, reducing testing time by 80% and save clients $15K using generated AI personas.
Made Payment Allocation Easier and More Transparent for Patients While Following HIPAA Guidelines
Health-tracking app for families aimed at reducing medical debt by 41%
Designed an AI-driven math tool adopted by 90% of teachers on day one; led end-to-end UI/UX and usability testing.
What drives me?
Learning Through Design & Culture
Thanks to Northeastern’s global reach with 3,800+ partner organizations. I was able to engage with international startups and employers, turning my creative skills into tangible, cross-cultural change.
Curiosity and Growing
This certification sparked my journey into understanding how design can solve real problems for real people, turning curiosity into expertise
Community & Mentoring
Mentored junior designers at APMC Club, guiding them through the fundamentals of UX and design thinking.
What drives me?
Learning Through Design & Culture
Thanks to Northeastern’s global reach with 3,800+ partner organizations. I was able to engage with international startups and employers, turning my creative skills into tangible, cross-cultural change.
Curiosity and Growing
This certification sparked my journey into understanding how design can solve real problems for real people, turning curiosity into expertise
Community & Mentoring
Mentored junior designers at APMC Club, guiding them through the fundamentals of UX and design thinking.
Testimonials
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative website redesign to craft intuitive interfaces. Her UX research provided valuable insights while building wireframes. Highly recommended."
Jake
VP of Engineering, AdviNOW Medical, 2024
"Pinkle Soni designed impactful UI/UX for key projects, delivering clear prototypes, detailed flows, and well-documented tickets. Her creativity, problem-solving, and dedication left a lasting impression."
Mrunal
VP of Engineering, AdviNOW Medical, 2024
"Her curiosity to navigate new UX/UI trends and implement them to create visually stunning yet user-friendly interfaces really stood out to me. Best wishes to her!"
Testimonials
Subash
Product manager at Thinkverse, 2024
"I have worked with Pinkle, and she successfully led a transformative website redesign to craft intuitive interfaces. Her UX research provided valuable insights while building wireframes. Highly recommended."
Jake
VP of Engineering, AdviNOW Medical, 2024
"Pinkle Soni designed impactful UI/UX for key projects, delivering clear prototypes, detailed flows, and well-documented tickets. Her creativity, problem-solving, and dedication left a lasting impression."
Mrunal
VP of Engineering, AdviNOW Medical, 2024
"Her curiosity to navigate new UX/UI trends and implement them to create visually stunning yet user-friendly interfaces really stood out to me. Best wishes to her!"
More Case Studies
A place where your friends help you stay on track and cheer you to achieve your goals
Grew user base to 800+ by spearheading Design team in collaborating with PMs
Grew user base to 800+ by spearheading Design team in collaborating with PMs
A place where your friends help you stay on track and cheer you to achieve your goals
More Case Studies
